Editor’s Note: Keith Schneringer is the Senior Director of Marketing – JanSan + Sustainability at BradyPLUS. ISSA recently interviewed him about his recent industry honor, his mission, his thoughts on advocacy initiatives and other important topics, and his vision for the future. ISSA: You recently received an award that is close to your heart. Can ...
Artificial intelligence (AI) is not magic. From my perspective and in the context of distributors, AI is a combination of software and data to solve and prevent problems. The software is usually a distributor’s ERP (Enterprise Resources Planning) system, modified to include AI logic and formulas, potentially interacting with CRM (customer relationship management) and e-commerce ...
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